THC Real Cannabis Culture

Working on THC — An Overview of the Branding Process

One of last year’s highlights included working with Pineapple Express to revamp THC, a cannabis lifestyle brand intertwined with Southern California’s surf and skate culture. Read More

NFLPA Emoji Collection

It’s an NFLPA Emoji Takeover!

The NFL Players Association has been a client of ours since 2014 when we created two NFLPA style guides, one for internal brand guidelines and another for licensing and partnerships. Year after year, one of our projects continues to grow in popularity — the creation of NFL Player Emojis. Read More

JoJo Siwa Cover

Bows and Other Business — with JoJo Siwa!

2016 and 2017 have been exciting years for one of our favorite clients, JoJo Siwa, who put out a music video, released a line of accessories at Claire’s, and signed a consumer products partnership deal with Nickelodeon. Read More

Star Trek Mirror Universe TNG Style Guide

Star Trek Mirror Universe: The Next Generation – from Licensing Style Guide to Comic Book Miniseries

Here at StyleWorks, we can’t wait for the release of Mirror Broken, a new Star Trek: The Next Generation comic book miniseries, written by Scott Tipton and David Tipton, and featuring art by J.K. Woodward. For those of you not familiar with the Mirror Universe, it’s a parallel world in which the heroes of Star Trek possess villainous alter egos.

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Magic Tree House Logo

Celebrating 25 Years of Magic Tree House

A little over a year ago, we worked with Penguin Random House on a re-branding of their New York Times best-selling children’s book series, Magic Tree House. Now we finally get to see the new editions in print, and we couldn’t be more excited.

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Workin’ with Jack Link’s

For all you jerky lovers out there, we’ve recently started working with the great people at Jack Link’s on a new licensing style guide.

And, yes, Sasquatch will be featured prominently.

We can’t wait for their new licensed products to hit the shelves. But in the meantime, their latest Funny or Die video will have to hold us over.

Check it out. It’s hilarious.


A YEAR AND A HALF OFF THE CHARTS – WITH BILLBOARD! A fresh consumer products licensing program design.

In early 2015, we embarked on a music-inspired journey with one of the biggest names in the entertainment business – Billboard. Together we developed a consumer products brand vision presentation, as well as a licensing style guide which included brand positioning, a packaging system, and three creative asset collections.

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New Licensing Program Design and Consumer Products Style Guide for BEYBLADE BURST

Here at StyleWorks Creative, we’re looking forward to this fall’s North American launch of BEYBLADE BURST, the latest incarnation of the BEYBLADE franchise.Beyblade Burst Characters 3 Read More

Join StyleWorks Creative & Fanbrandz at the 2016 Far Hills Steeplechase

2016 Far Hills Steeple Chase Hunt


It’s Here! The Limited Edition Penny Dreadful Fashion Collection Has Reached Hot Topic!

The May 3rd season premier of Showtime’s Penny Dreadful is rapidly approaching, and the series has found a perfect licensing partner, Hot Topic. The goth-centric retailer is launching a fantastic and phantasmagoric new line of Penny Dreadful products, a line inspired directly from a style guide by your very own StyleWorks Creative. It was a pleasure to work with the CBS Consumer Products on the project. Liz Kalodner, Executive Vice President and General Manager, and her licensing team have been doing an amazing job finding and developing a wide range of product with their partners.

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