CuriousGeorge_00

Throwback Highlight: Curious George Advertising Campaign Focusing on Literacy for Universal Partnerships & Licensing Group, The Library of Congress, and the Ad Council

The Library of Congress and the Ad Council chose Curious George as the focus for a full advertising campaign to communicate and encourage parents to read with their children. We had fun monkeying around through the Curious George archives to develop fresh creative visuals and headlines that brought the message home. Read More

A

Throwback Highlight: Kravet Fabrics Laslo Hollywood Glamour Fabric and Trim Sample Casebooks

Kravet Fabrics challenged us with developing an impactful sales and marketing image to position renowned interior designer Larry Laslo’s licensed fabric and trim collection. The total image solution was inspired by 1930’s Hollywood glamour. Read More

TLBT_01

Throwback Highlight: The Land Before Time Licensing Style Guide

All kids love dinosaurs. This beloved animated dinosaur adventure series was a hit movie originally produced in 1988 by a team that included Steven Spielberg and George Lucas. It has gone on to produce twelve direct to video sequels.

The Land Before Time Characters Read More

Harley_01

Throwback Highlight: Harley Davidson Product Theme Art Collection for Youth Bedding Collections

Harley Davidson motorcycles are a truly a loved classic lifestyle brand. The brand wanted to focus on creating younger Harley lovers, so they challenged us with creating a design and art group that would support a full boys and girls bedding and home décor product collection.

Harley Davidson Illustration

Read More

BruceLee_01

Throwback Highlight: Bruce Lee Product Mood and Graphics Vision Presentation

Enter the dragon! Bruce Lee has been an international icon for over 40 years. We worked with NBCUniversal, who represented the brand owner, to create product and mood montages featuring graphics inspired by the 1950s, 60s and 70s. For this project, we did extensive research on Bruce’s personal style by sifting through archives of old photos throughout the years. We also combined retro pop culture fashion trends and graphics from that era to inspire our designs. Read More

USPolo_01

Throwback Highlight: U.S. Polo Association Brand Identity Program

The US Polo Association is the official governing body for the sport of Polo in the United States. And with the growing market worldwide for lifestyle product lines, they gave us the task of creating a unified branding system with brand guides.

U.S. Polo Association Logo
Read More

HW_01

Throwback Highlight: Heritage by Hot Wheels Licensing Style Guide

In an effort for Mattel to appeal to a wider audience, we created a vintage-based, adult-directed style guide focusing on apparel and car culture. Our work included a branding and packaging style guide and lots of graphic designs.

Hot Wheels Hot Rods

Read More

MM_StyleWorks

Throwback Highlight: M&M’s Brand Extension Design Program

As part of M&Ms global re-packaging efforts, we designed a multi-tiered retail licensed product packaging system and style guide along with marketing support collateral for Mars Inc. It also included a retail and licensee audit. It was fun styling and directing a full on-location lifestyle photo shoot with all the product as part of the project. The packaging design system is still being used at retailers today.

M&Ms Packaging Read More

Rimons twitter widget by Rimon Habib