Brand Identity | Logo Development | Design System
For our STEM brand identity, we created a hand-lettered logo and icon lockup using a vibrant color palette for kids.
Since the logo would need to be animated for the series, we added motion elements to the type.
Icons and Patterns
We also included a custom icon featuring a Beyblade within an atom to symbolize the themes, as well as a fun, science-inspired pattern and signature gradient fill to further enhance the design system.
Watch an episode below or find more Beysically Science on the Beyblade Burst YouTube channel.