Playboy Heritage Collection
Creative Asset Collection | Lookbook | Illustration | Product Vision
Mr. Playboy appeared on magazine covers throughout the 50s and 60s — a precursor to the iconic Playboy bunny.
We helped introduce the gentleman rabbit to a new generation through a vintage-inspired creative asset collection boasting lifestyle products for both men and women.
Color and Texture
To inspire licensees with a high-fashion feel, we featured a softer, more sophisticated color palette along with a variety of finishing techniques like brushed cotton, leather, and denim. We even used a lookbook-style layout for product concepts.